Competitiveness Growth in a Battery Testing Laboratory
Case study
Industry
Testing
Service provided by the Vendor
Battery testing
Laboratory / Vendor
The laboratory belongs to an industrial manufacturing company that produces battery components. Through KÖR network, the company opened its laboratory services to other market participants.
Laboratory’s challenge
Pricing services was difficult: The laboratory previously only used internal accounting to calculate costs, making it hard to set competitive prices.
Lack of relevant market price information: As battery testing services were either unavailable or limited in the region, obtaining accurate market pricing data was a challenge.
Missed opportunities due to improper pricing: The company could not participate in several projects because of misaligned pricing structures.
Laboratory benefit
Data-driven pricing adjustments: Through analysis of incoming bids, it became clear that the company’s pricing structure needed adjustment to be competitive.
Market price analysis: KÖR team conducted a market price analysis for each service, working closely with the lab to ensure competitive and sustainable pricing.
Improved profitability: Price adjustments did not always result in reductions; in many cases, the laboratory was able to increase prices based on market demand and service value.
Higher success rate in securing projects: Today, over 60% of the quotes the company issues to other market participants through the KÖR network result in orders, significantly boosting its competitiveness and market presence.
